Aetna Product Manager: Adobe Test and Target in Wellesley, Massachusetts

Req ID: 43752BR


The Product Manager of Adobe Test & Target is responsible for running the multi variant testing and Personalization efforts on Aetna s digital assets. This includes the analytic analysis of the results to maximize key KPIs.

You will collaborate with cross-functional teams throughout the Aetna organization to understand, vet and enhance business requirements to drive a better Digital experience for our customer.

Bachelor s degree and minimum 5 years related experience with evidence of success and increasing levels of responsibility. 5 years of website management and definition experience 3 years experience with marketing A/B testing, personalization and optimization experience Experience leading cross-functional teams across a large enterprise Experience with web analytics Experience with Adobe Target & Analytics a plus


The highest level of education desired for candidates in this position is a Bachelor's degree or equivalent experience.


Aetna is about more than just doing a job. This is our opportunity to re-shape healthcare for America and across the globe. We are developing solutions to improve the quality and affordability of healthcare. What we do will benefit generations to come.

We care about each other, our customers and our communities. We are inspired to make a difference, and we are committed to integrity and excellence.

Together we will empower people to live healthier lives.

Aetna is an equal opportunity & affirmative action employer. All qualified applicants will receive consideration for employment regardless of personal characteristics or status. We take affirmative action to recruit, select and develop women, people of color, veterans and individuals with disabilities.

We are a company built on excellence. We have a culture that values growth, achievement and diversity and a workplace where your voice can be heard.

Benefit eligibility may vary by position. Click here to review the benefits associated with this position.

Aetna takes our candidate's data privacy seriously. At no time will any Aetna recruiter or employee request any financial or personal information (Social Security Number, Credit card information for direct deposit, etc.) from you via e-mail. Any requests for information will be discussed prior and will be conducted through a secure website provided by the recruiter. Should you be asked for such information, please notify us immediately.

Job Function: Marketing